On 20 June, designer Moisés Nieto, in collaboration with Wallapop and El Baúl de las Piqué, presented a collection called "not new collection", made up of objects obtained from Wallapop to promote responsible consumption. The event, characterised by its intrigue and unexpected "hacking" during the fashion show, was meticulously planned, including a pre-event phase with teasers and photos of hidden items. The presentation surprised attendees when artist Ausias Pérez revealed the true nature of the collection. The event, which stood out for its minimalist aesthetic and innovative use of lighting, achieved more than 2.4 million impressions on social media and gained significant media coverage.
